Ash White

Lead Developer, Principal

Ash began his journey into computer programming back in 1994 when he came across the "Idiot's Guide to QuickBasic" book on his father's bookshelf. One thing led to another and before he knew it he earned a degree in computer science from the University of Georgia

In addition to his work, Ash is currently pursuing a Masters Degree in Internet Technology from UGA, graduating in 2011.

Ash spends most of his time building killer apps for clients and can usually be found at his desk amidst an ever-growing pile of empty Diet Coke and Red Bull cans.

Posts by Ash

April 23rd, 2010

The Importance of Well Designed Code

Spaghetti code, big balls of mud, and copy-and-paste programming. We've all seen it before, and it ain't pretty. So what do you do when you need to fend off God objects, infinitely intertwined GOTOs, highly-coupled code, or other anti-patterns?

 
November 09th, 2009

Don't Play Hide and Seek: Simple Strategies For Being Found On The Internet

So you built a website. The design is beautiful, the content is filled in, and it has been submitted to all of the major search engines. So why is no one visiting your site? Turns out that there's a lot more that goes into bringing visitors to your site than many people initially realize.

 
October 30th, 2009

Stop Comment Spam With Akismet

"Remember the days before spam?" I barely can, but this slogan for Akismet might really hit home for some. Spam has become quite a nuisance for just about everybody who uses the Internet, especially for those who run websites. 

 
October 26th, 2009

Writing Good HTML for Multiple Browsers While Waiting for HTML5

The Interwebs have been ablaze over the last few months with articles and commentary regarding HTML5. While this is remarkable in and of itself given that HTML5 will not be officially ready until the year 2022, the fact that browsers are starting to implement some of the features from the current draft of the language has triggered some interesting comments.